Hybrid AI = Real Production + Virtual Production + Generative AI

A pioneering Hybrid AI Production studio built on AI trained on real audiovisual production data

Every production becomes a reusable asset. Because we work with licensed talent, managed likeness rights and proprietary production data, our clients can create, localize and scale content faster while maintaining full control over quality, brand identity and intellectual property.

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The future of premium content is not Full AI.
It is Human-Created, AI-Enhanced.

12
Years operating
9
Countries active
400+
Group employees
4
Continents
100k+
Minutes produced
$500B
Global ad market
1B
Group reach / month
3,000
Group advertisers
+60%
Monthly recurring brands
12
Years operating
9
Countries active
400+
Group employees
4
Continents
100k+
Minutes produced
$500B
Global ad market
1B
Group reach / month
3,000
Group advertisers
+60%
Monthly recurring brands

What We Are

A studio that owns its own AI

One of the first European studios to combine a real physical production stage with proprietary AI trained exclusively on its own footage.

The studio is the dataset. Every shoot on our stage becomes proprietary training data that no one else can access.

Decades of production experience

TVCs, series and branded entertainment for leading FMCG, spirits and streaming brands. The AI is trained on that track record, not on the open internet.

The studio is the dataset

Every shoot on our stage generates proprietary training data. The more we produce, the better the AI gets — and no one else has access to it. A competitive moat that compounds.

Europe, Asia and Africa

Madrid headquarters. Active projects in Southeast Asia and South Africa. Part of Whisper World Group. Four integrated studios across three continents.

Our Footprint

Four studios. One production system.

Spain

Madrid

600 m² fully integrated facility
100,000+ mins of content produced
Productions for global streaming platforms
20-member production team

Indonesia

Jakarta

700 m² fully integrated facility
Long-term annuity contract with SCTV
TV movies & series pipeline
45-member production team

South Africa

Johannesburg

1,000 m² facility
Committed annual contract with eMedia
15-member production team

Malaysia

Kuala Lumpur

Operational from August 2026
1,000 m² facility
Committed annual contract with Media Prima
Full AI + VP integration

Part of Whisper World Group: $800M+ in content production across its markets, 20,000+ hours of fiction drama a year, working with many of the world's largest advertisers.

How We Produce

Hybrid AI + Virtual Production — the new generation of digital assets

Real + Virtual Production

  • ARRI-grade hero scene capture on our own stage
  • Real-time camera tracking and 7-layer ProRes 4444 workflow
  • 100,000+ minutes of proprietary footage in our pipeline
  • Every shoot generates the training data, nothing leaves our pipeline

Proprietary AI That Learns

  • Models trained exclusively on our own footage, not on the open internet
  • One custom model per creative universe, per client
  • Each project makes the model more precise for the next one
  • The more we shoot, the faster, cheaper and more consistent we deliver

Brand Universe as Deliverable

  • Every shoot generates ownable, licensable training data
  • The client receives content plus a trained Brand Universe they own
  • Future campaigns start from a stronger, cheaper baseline
  • Full control of quality, cost and intellectual property

Our Offering

Four lines. One infrastructure.

01 · Full-service delivery

AI Studio as Managed Service

For agencies and brands that need full creative accountability

We take full production responsibility for AI-generated content campaigns, from brief to broadcast. The client defines what they need; we train the model, produce the content and stand behind the output. Same model as hiring a production company, with the cost curve of AI. And every campaign makes the next one better.

"We don't sell AI tools. We take full production responsibility for the output."

Retainer Per-project Revenue share
We own the output, not just the process Unlike tool vendors, we deliver finished creative assets and stand behind them, not prompts, not renders, not approximations.
AI trained on real production, not stock Our models are trained on footage shot on our own stage. The output looks like premium production, not generated content.
Each campaign makes the next one better Every project trains the model further. The client's creative universe becomes more precise, more efficient and more consistent with each production.
Active client: Moeve (formerly Cepsa) Ongoing corporate content production for one of Spain's largest energy companies. Active retainer.

02 · Always-on content

Digital Brand Spokesperson

For always-on brand presence

A photorealistic digital twin of an influencer or brand ambassador. Captured once, deployed across every market, language and format without scheduling conflicts or additional talent fees. The dataset improves with each new deployment.

"Hire the talent once. Deploy it everywhere, forever."

Flat creation fee Revenue share Multi-market
Language and market versioning One shoot, one dataset, then localise to any language without recalling the talent.
Always-on brand presence The digital spokesperson is available 24/7. No scheduling conflicts, no fees per campaign.
IP ownership stays with the talent Influencers control their own digital twin, licensing it to brands on their terms.
Built for content integration Designed for integration inside OTT and streaming content, not just standalone ads.

03 · Premium production

Cinematic Digital Doubles + Likeness Rights

For premium broadcast and theatrical

A broadcast-grade digital replica of an actor, athlete or public figure, built on our ARRI-grade stage, not from consumer video. The resulting dataset can be owned, insured and traded as intellectual property by the talent, the brand, or both.

"Brands that secure likeness rights today are ahead of the regulation coming tomorrow."

ARRI-grade stage Rights by territory Permanent asset
Secured likeness rights Licensed by territory, platform and duration, removing the risk of unauthorised replication or talent unavailability.
Dataset is permanent The capture data remains valid as models improve. The twin can be rebuilt with each new generation of AI without bringing the talent back.
Cinematic quality Built on our ARRI-grade stage. Output meets broadcast and theatrical compliance from day one.

04 · Corporate content

Brand Universe Platform

For brands building long-term content infrastructure

Your creative universe, licensed talent, visual identity, brand locations and narrative style, codified into a proprietary model your team can deploy. Every campaign on the platform trains the model further. The model makes every campaign faster, cheaper and more consistent than the last.

"Your next campaign starts from everything the previous ones taught us."

Annual retainer Custom model IP-protected
Your own trained model We build a custom model on your brand's creative universe. The model lives with you, not with the tool or the agency.
Localisation without reshoots New markets, languages and formats without additional production days.
Cumulative cost reduction The model learns your brand. Campaign 3 costs less than campaign 1. Campaign 10 costs less than campaign 3.
IP ownership and compliance Trained on your licensed material. No copyright exposure from third-party datasets. The output is yours.

Active clients

Already in production

Mediaset España

AR integration in live news broadcasts. Ongoing managed service deployment. Anchor client for the broadcast vertical.

Moeve · formerly Cepsa

AI Studio as Managed Service. Ongoing corporate content production for one of Spain's largest energy companies. Active retainer.

Global streaming platform

Virtual production for a flagship original series. Madrid studio delivered complex VP sequences. ARRI-grade output at broadcast compliance.

How to Work with Us

Three steps. One conversation to start.

01
Talk

Tell us what you need to produce.

A 30-minute conversation is enough to map your brief against our capabilities. No deck required on your end.

02
Pilot

We propose a first project.

A contained, fast-turnaround engagement — TVC, spokesperson twin or a test campaign — so you see real output before committing to a larger scope.

03
Scale

Build a standing production relationship.

Once the model is in place, we operate as your AI production partner: retainer, per-project or revenue-share depending on the line.

Let's make something
together.

Budget pressure is real. So is the efficiency opportunity. We know how to do both without sacrificing creative quality.

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